About

ABOUT ME

My career has spanned nearly forty years in the IT sector, where I’ve specialized in leading innovation-led strategy. My expertise encompasses not only complex backend development but also the intricacies of UI/UX design. Additionally, my role has extended to creating effective physical and digital marketing content that resonates with audiences and articulates the value of technological advancements.

My fascination with automobiles, deeply rooted in my personal history, has run parallel to my professional journey. It began with modest jobs at a petrol station and in automotive repair and grew through the years as I witnessed the thrilling exploits of motorsport icons. These experiences have influenced my approach to life and work, infusing a sense of agility and precision into my professional endeavours.

The spectrum of cars I’ve enjoyed mirrors the evolution of my career—from the agile handling of hot hatches like the Peugeot 205 GTI to the assertive presence and performance of luxury sports cars like the muscular AMG C63 and the sleek Jaguar XKR. Most recently, my automotive passion has been embodied by a classic yellow Porsche Boxster, a vehicle that captures the essence of driving pleasure and reflects my continuous quest for merging innovation with practicality.

This lifelong blend of technology and automotive enthusiasm has defined my hobbies and professional outlook, emphasizing a commitment to efficiency, performance, and user-centric design.